Mark Zuckerberg, CEO of Meta Platforms Inc., arrived at the Meta Connect event in Menlo Park, California on September 25, 2024.
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Yuan CNBC learned that AI will soon become one of the standalone apps for social media companies, joining Facebook, Instagram and WhatsApp.
The company intends to debut a Meta AI standalone app in the second quarter, according to people familiar with the matter. It marks an important step for Meta CEO Mark Zuckerberg’s Plans to make his company a leader in artificial intelligence by the end of this year letterbecause the project is confidential, they ask people not to name it.
Meta AI chatbot emission In September 2023, the company marketed it as a generator AI-powered digital assistant that can provide responses and create images based on user prompts in its existing applications. The company brought Meta AI to the forefront of its apps in April, when it replaced search features for Facebook, Instagram, WhatsApp and Messenger with chatbots.
Meta AI has since become Zuckerberg’s primary method for showing its company Generated AI technology to billions of consumers.
“This year will be a year of highly intelligent and personalized AI assistants reaching 1 billion people, and I hope Meta AI will be the leading AI assistant.” Tell Analysts during the company Fourth quarter revenue Called in January.
Competitive Generative AI Tools (e.g. chatgpt and PuzzledMeta AI is currently only available through websites and companies’ applications such as Facebook and WhatsApp. People say that while Meta’s huge user base in its app family can access Meta AI, users may have a deeper interaction with digital assistants if used as a standalone application.
In January, Zuckerberg publicly agreed to threaded users, saying Meta should create standalone mobile apps for its digital assistant.
Thread user Write Separate meta AI applications can help companies unify digital assistants across smartphones and different hardware platforms Ray Yuanyuan Smart Glasseshelping users organize their conversation history with digital assistants and allowing for “more in-depth personalization and customization.”
Zuckerberg answer A red “100” emoji is used to thread users, usually used in online chats to convey a whole-hearted protocol.
Meta also plans to test Meta AI’s paid subscription service, similar to OpenAI and Microsoft People say users charge monthly to access more powerful versions of their respective Chatgpt and Copilot chatbots.
Meta Finance Director Susan Li told analysts in January that while the company’s Meta AI efforts are designed to “build a great consumer experience,” there are obvious monetization opportunities here over time, including paid advice and including premium products. ”
The company declined to comment.
Meta becomes the driving force behind the highest AI company
Earlier this week, Meta announced that its chatbot has been officially launched in the Middle East and North Africa. Li told analysts in January that Meta AI has about 700 million active users per month, up to $600 million in December. ”
Still, analysts found it difficult to compare the usage of Meta AI with Chatgpt and other competitors, as it cannot be available as a single application.
David Curry, data editor for Insights’ app business, told CNBC in December that the Meta AI standalone website generates less than 10 million views per month, saying “far below the main services (Chatgpt, Gemini, etc.) and even far below some mid-range players.”
India is “the largest market for meta-AI use”, Lee Tell Analysts in July. This coincides with the signs Retention and participation in WhatsAppLi added. In January, Lee said WhatsApp experienced the most AI usage, followed by Facebook, which is “strong engagement from our feed deep water fusion integration, allowing people to ask people about Meta AI questions about recommended content.”
Meta’s planned standalone meta-AI app debut follows Google and Elon Musk’s xai. The two recently released personal apps for their respective digital assistants Gemini and Grok.
Google explain In November, users can download dedicated iOS apps for their Gemini Assistant after the chatbot First appearance As an Android app for February 2024. Last week, the company delete iOS users can access Gemini’s ability through Google’s mobile app and tell them to “continue to use Gemini and download the new Gemini app from the App Store.”
In January, Xai made its debut with dedicated websites Digital Assistant Beyond Musk’s X social media service. Those who want to access Android apps must currently be on the waitlist.
According to Sensor Tower’s mobile status 2025 Report Release in January. The highest generated AI chatbot app is Chatgpt, followed by Google Gemini, Bontedance’s Doubao and Microsoft’s Copilot, the report says.
Zuckerberg is increasingly putting pressure on improving its products, including Meta AI, and he wants to become the world’s most used chat app by the end of this year, sources said.
Several employees working on the job said it was stressful to work seven days a week to keep the pace of AI competitions.
“The Meta is building some of the world’s most important technologies,” Zuckerberg told employees in January. “AI, glasses as the next computing platform and the future of social media.” memorandum Announced layoffs. “It’s going to be a very intense year and I want to make sure we have the best people on our team.”
-CNBC’s Salvador Rodriguez contributed to the report.
