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Amazon’s The online advertising business brought in revenue of US$14.3 billion in the third quarter, an increase of 19% year-on-year, in line with analysts’ expectations of US$14.3 billion.
The Seattle tech giant released financial results for its growing advertising unit as part of its strategy. Latest profit report Thursday. Amazon’s overall third-quarter sales were $158.9 billion, higher than analysts’ expectations of $157.2 billion.
Amazon’s online advertising business remains a small part of the company’s overall business, but has grown in size over the years, making it a major part of the business competitor arrive letter and Yuanleading the digital advertising market. According to data provided to CNBC by Emarketer, Alphabet’s Google currently accounts for 27.7% of the global digital advertising market, followed by Meta with 22.8% and Amazon with 8.8%.
Yuan Season 3 Advertising revenue reached $39.9 billion, a 19% increase from the previous year. That was slightly higher than analysts’ expectations of $39.49 billion, according to StreetAccount. Advertising accounted for 98.3% of Meta’s total revenue in the third quarter.
Alphabet’s third-quarter ad revenue reaches $65.85 billion The company reported Tuesday. This was a 10% increase from the previous year’s $59.65 billion. In addition, the company’s YouTube unit’s advertising sales increased 12% year-over-year to $8.92 billion.
